Researched, designed and tested a bill-splitting payment app for a FinTech startup.
Product Designer,
PayNav
PayNav
Week I - V
Generative research
Core problem: casual bill splitting and repayment among friend groups
Exploratory participant observations to identify different contexts & user behaviours
Consolidated design problems from the user types' relationships with each other and the core obstacles stopping each of them from repaying money
Storyboarded competing solutions to arrive at core UX direction
Week VII - XIV
Design
Overarching principles for information representation & interaction
Core features:
add friends to transaction at time of payment, app schedules repayment in friends' app or cancels out your debt if you owe them from before, calendarised repayment schedules to manage your payments day by day.
add friends to transaction at time of payment, app schedules repayment in friends' app or cancels out your debt if you owe them from before, calendarised repayment schedules to manage your payments day by day.
Week XV - XVII
Evaluative research
Conducted usability testing of different flows on UserTesting.com to identify subtler improvements and new features
